Tomatoes for the futureHelping small farmers farm more sustainably
Sustainable small farms
Today’s supermarkets contain an incredible variety of produce and when we visualize the farms that have grown these products, we think of farmlands that extend further than the eye can see. While this industrial scale farming provides large quantities of affordable food, the impacts on the environment result in the degradation of millions of hectares of land every year. Surprisingly many of the world’s farmers are small scale farms but these small holders are the future of farming in South Africa. Unfortunately these farmers struggle to be sustainable, they can’t produce large harvests, generate little income and are unable to reinvest in their farms. Some small tomato farmers in Mpumalanga have received incredible support on their farms, allowing them to greatly increase their production and prevent damage to the environment. Woolworths is passionate about sustainable farming and are actively empowering these small farmers by purchasing their A grade tomatoes for their stores.